Meet Gen Z: Your Next Customer and Colleague
September 14, 2022 | Webinar
Born between 1997 and 2012, these 69 million young Americans comprise an informed, open-minded and connected generation. This demographic of digital natives, raised in a recession, is being shaped by circumstances including climate change, COVID-19 and social justice movements. They are already engaging with insurance and could be your next employee – or coworker. Travelers Assistant Vice President of Market Research Jacqui Heidelberger shared a fascinating look at this amazing generation: Who are they and what makes them tick? What’s the best way to reach them? What are they looking for in customer experience? How can employers recruit and retain them?
Presented by the Travelers Institute, the Connecticut Business & Industry Association, the Master's in Financial Technology (FinTech) Program at the University of Connecticut School of Business, the Risk and Uncertainty Management Center at the University of South Carolina’s Darla Moore School of Business and the MetroHartford Alliance.
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