Drive safe. Drive present. Lead by example.
Distracted driving is a dangerous and common occurrence on today’s roadways. Technology, like smartphones, is part of the problem, but any activity that diverts attention from driving presents a risk. Our Every Second Matters® initiative empowers drivers, passengers, cyclists and pedestrians to speak up, set positive examples and play an active role in changing roadway behaviors to help prevent injuries and save lives.
March 30, 2022
To kick off Distracted Driving Awareness Month in April 2022, we explored the Insurance Institute for Highway Safety’s new framework for rating partially automated vehicles and how well they help drivers stay focused on the road.
.jpg)
March 31, 2021
To recognize Distracted Driving Awareness Month in April, this session in the Wednesdays with Woodward® webinar series convened thought leaders in public health communication for a look into the art and science of behavior change. Dr. Jay Winsten, Director for the Initiative on Media Strategies for Public Health at the T.H. Chan School of Public Health at Harvard University; Dr. Kit Delgado, Assistant Professor of Emergency & Epidemiology, Associate Director for the Center for Health Incentives and Behavioral Economics, and Director of the Behavioral Science & Analytics for Injury Reduction (BeSAFIR) Lab at the University of Pennsylvania; and Dr. Susan Kartiko, Assistant Professor of Surgery at The George Washington University School of Medicine & Health Sciences joined Travelers Institute President Joan Woodward for the discussion.
.jpg)
Pam Fuselli from Parachute Canada defines the several different types of distraction that we can experience while driving.
Pam Fuselli from Parachute Canada defines the several different types of distraction that we can experience while driving.
Pam Fuselli from Parachute Canada defines the several different types of distraction that we can experience while driving.
.jpg)
.jpg)
This guide offers a snapshot of roadway distraction and traffic fatalities in recent years. Readers can use it as a conversation starter to empower friends and family to drive with fewer distractions.
This awareness campaign honors victims of distracted driving by bringing their unfinished stories to life, imagining what could have been.
Zaadii is a young Navajo boy who was tragically killed by a distracted driver.
Among his greatest joys in life were stories of superheroes. In fact, at three years old, Zaadii was given a cape and decided he too was a superhero. We agree. Zaadii’s Unfinished Story is The Legend of Z-Hawk, a superhero who fights to protect the environment and all that is good in the world. With this comic book, we honor the memory of Zaadii, superhero.
Are you driving under the influence of your phone? Take this quiz to test your knowledge about distracted driving and your phone.
See how much distracted driving puts you and others on the road at risk.
The Travelers Institute is pleased to join the Road to Zero Coalition in working to reduce traffic fatalities.
Travelers is proud to sponsor the public television documentary "3 Seconds Behind the Wheel."
Reducing distracted driving is a community effort, and we appreciate the organizations that have supported this initiative.
Travelers Risk Index Reveals Work-Related Pressures May Contribute to Distracted Driving
Press Release
Zaadii: The Legend of Z-Hawk
Press Release
Travelers Institute Launches 2020 Every Second Matters Symposium Series to Combat Distracted Driving
Press Release
Distracted Holiday Driving: Helpful Tips and Statistics
News4 San Antonio
